CIS5100 Quiz 1 Questions and Answers

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Question 1

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Which of the below is not a characteristic of Web 2.0?

Select one:

a. Web browser

b. Collaboration system

c. Explicit knowledge

d. Knowledge management

Question 2

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All of the following are forms of e-business except _____________.

Select one:

a. Subscription fee

b. Infomediaries

c. Online marketplace

d. Content provider

Question 3

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Many websites, blogs and podcasts use _______ to constantly feed news to consumers instead of having the consumer search for the news.

Select one:

a. Source code

b. Mashup

c. RSS

d. SNA

Question 4

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________ is a standard electronic process for B2B market purchase payments.

Select one:

a. Financial GIS

b. Financial EFI

c. Financial EDI

d. Financial GPR

Question 5

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What is the ability of an organisation to tailor its products or services to the customers' specifications?

Select one:

a. Mass customisation

b. Long tail

c. Personalisation

d. Information reach

Question 6

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A system is a collection of parts that link together to __________.

Select one:

a. Achieve a common purpose

b. Gather experience

c. Implement solutions

d. Monitor the company

Question 7

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What is the type of knowledge that consists of anything that can be documented, archived and codified, often with the help of IT?

Select one:

a. Virtual knowledge

b. Explicit knowledge

c. Pure knowledge

d. Tacit knowledge

Question 8

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What are the two categories that include intellectual and knowledge-based assets?

Select one:

a. Efficient knowledge; tacit knowledge

b. Open knowledge; closed knowledge

c. Explicit knowledge; tacit knowledge

d. Intelligent knowledge; explicit knowledge

Question 9

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What is web content that is created and updated by many users for many users?

Select one:

a. Cybermediation-contributed content

b. Executive-generated content

c. Customer-contributed content

d. User-generated content

Question 10

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________ is a security protocol that protects Wi-Fi networks.

Select one:

a. Wireless security regulations

b. Wi-Fi protected access

c. Wi-Fi technology port

d. Wireless prevention policy

Question 11

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Updating business strategies is a continuous undertaking as internal and external environments _______.

Select one:

a. Become less competitive

b. Rapidly change

c. Remain stagnant

d. Become more consistent

Question 12

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Lisa loves her job as an executive recruiter for a large hospital located in Melbourne. Part of Lisa's job requires her to gather industry information, collaborate with partners, compare competitors and tap into the knowledge of prospective employees, partners and customers. Which of the below would Lisa use to perform her job?

Select one:

a. Network effect

b. Source code

c. Interactivity metrics

d. Collective intelligence

Question 13

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Which of the following represents the primary e-business revenue models?

Select one:

a. B2B, B2C, C2C, C2B

b. Content providers, infomediaries, online marketplaces, portals, service providers, transaction brokers

c. Advertising fees, licence fees, subscription fees, transaction fees, value-added services fees

d. Blogs, wikis, instant messaging, real simple syndication, podcasting, web conferencing and search engine optimisation

Question 14

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Michael Porter defined the Five Forces Model and the potential pressures that can hurt sales. Which of the following is not one of the potential pressures that can hurt sales?

Select one:

a. Substitute products can steal customers.

b. Competition can steal customers.

c. Suppliers can drive down profits by charging more for supplies.

d. Greater sales automation can decrease time taken to fulfil sales orders.

Question 15

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Sony started as a tiny company that built portable, battery-powered transistor radio. The sound quality was poor, but customers were willing to overlook that for convenience and portability. With the experience and revenue stream from these portable radios, Sony improved its technology to produce cheap, low-end transistor amplifiers that were suitable for home use, and invested those revenues in improving the technology further, which produced still better radios. This is an example of:

Select one:

a. Digital Darwinism.

b. Web 3.0.

c. Sustaining technologies.

d. Disruptive technologies.

Question 16

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Amazon.com uses a customer profiling system whenever a customer visits its website. Using this system, Amazon can offer products tailored to that particular customer's profile and buying pattern. What is Amazon using to achieve this competitive advantage?

Select one:

a. Substitute product.

b. Buyer power.

c. Product differentiation.

d. Rivalry.

Question 17

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When reviewing Porter's value chain analysis, which of the below provides customer support after the sale of goods and services?

Select one:

a. Service.

b. Operations.

c. Outbound logistics.

d. Inbound logistics.

Question 18

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Which of the following is not a typical way that a company would duplicate a competitive advantage?

Select one:

a. Carrying large product inventories.

b. Copying the business operations.

c. Hiring away key employees.

d. Acquiring the new technology.

Question 19

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Amazon creates a unique recommendation listing for each customer that revisits its website. How would you classify Amazon's e-business strategy?

Select one:

a. Personalisation

b. Interactivity

c. Information richness

d. Mass customisation

Question 20

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Shawn McGill is on the executive board for ABC pharmaceuticals. The company produces the number one selling cancer fighting drug on the market. Due to its incredible success ABC pharmaceuticals has decided to increase the cost of the drug from $8 a pill to $15 a pill. Which force is ABC pharmaceutical using to increase its drug price?

Select one:

a. Business power.

b. Buyer power.

c. Threat of false entrants.

d. Supplier power.

Question 1

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Which of the following statements is true?

Select one:

a. IT represents business success and innovation.

b. IT equals business success.

c. IT equals business innovation.

d. IT enables business success and innovation.

Question 2

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Jennifer Bloom is writing a paper and she must determine which of Porter's three generic strategies The Museum Company has implementeD. Jennifer finds out that The Museum Company offers specialty products found only in museums around the world to affluent customers. What would Jennifer determine The Museum Company is using as its generic strategy?

Select one:

a. Narrow market, high cost.

b. Narrow market, low cost.

c. Broad market, high cost.

d. Broad market, low cost.

Question 3

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________ is a standard electronic process for B2B market purchase payments.

Select one:

a. Financial EFI

b. Financial EDI

c. Financial GIS

d. Financial GPR

Question 4

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Amazon.com uses a customer profiling system whenever a customer visits its website. Using this system, Amazon can offer products tailored to that particular customer's profile and buying pattern. What is Amazon using to achieve this competitive advantage?

Select one:

a. Rivalry.

b. Buyer power.

c. Substitute product.

d. Product differentiation.

Question 5

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Tinyme.com.au offers people the opportunity to visit its website and order baby products in special colours and/or custom names. How would you classify Tinyme’se-business strategy? 

Select one:

a. Information richness

b. Personalisation

c. Interactivity

d. Mass customisation

Question 6

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Which of the following is not a topic or feature that is included in Web 3.0?

Select one:

a. A worldwide database

b. Intelligent applications

c. Integration of legacy devices

d. Social networking

Question 7

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Which of the below is not a characteristic of Web 2.0?

Select one:

a. Technical skills are required

b. Eliminates entry barriers to publishing on the Web

c. Provides an exciting and vibrant virtual environment

d. Encourages user participation

Question 8

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What is a competitive advantage?

Select one:

a. A feature of a product or service on which customers place a lesser value than they do on similar offerings from a supplier.

b. A product that an organisation's customers place a lesser value on than similar offerings from a competitor.

c. A service that an organisation's customers place a lesser value on than similar offerings from a supplier.

d. A feature of a product or service on which customers place a greater value than they do on similar offerings from competitors.

Question 9

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Network operators believe that they are like _____________ and they cannot be expected to police what users say.

Select one:

a. transporters

b. servants

c. the post office

d. pipelines

Question 10

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What is software whose source code is available free for any third party to review and modify?

Select one:

a. Network source

b. Code source

c. Open source

d. Free source

Question 11

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Cheryl Steffan is the operations manager for Nature's Bread Company, which specialises in providing natural products for health conscious individuals. Cheryl is responsible for compiling, analysing and evaluating daily sales numbers to determine the company's profitability and forecast production for the next day. Which of the following is an example of knowledge that Cheryl would be using to successfully perform her job?

Select one:

a. Best-selling product by day.

b. Compare the costs of supplies including energy over the last five years to determine the best-selling product by month.

c. Craig Newmark is customer number 15467.

d. Best-selling product changes when Tony the best baker is working.

Question 12

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What is a major challenge of operating a network in a connected world?

Select one:

a. Telecommuting demands

b. Security issues

c. Society demands

d. Personal issues

Question 13

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Which of the following is not considered a category within the primary value activities in a value chain analysis?

Select one:

a. Inbound logistics.

b. Firm infrastructure.

c. Operations.

d. Service.

Question 14

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________ is a security protocol that protects Wi-Fi networks.

Select one:

a. Wireless security regulations

b. Wireless prevention policy

c. Wi-Fi technology port

d. Wi-Fi protected access

Question 15

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Which of the following represents the definition of a variable?

Select one:

a. A data characteristic that is collected through competitive intelligence and cannot change over time.

b. A data characteristic that is collected only through competitive intelligence and can change over time.

c. A data characteristic that stands for a value that does not change or vary over time.

d. A data characteristic that stands for a value that changes or varies over time.

Question 16

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When evaluating the business value of disintermediation the more ____________ that are cut from the distribution chain, the lower the product price.

Select one:

a. Customers

b. Intermediaries

c. Technology

d. Data stream

Question 17

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Which of the statements below is not accurate in reference to mobile and wireless computing?

Select one:

a. Wireless technology is any type of operation accomplished without the use of a hard-wired connection

b. Mobile technology allows a user to download software to a laptop or cell phone for portable reading or reference

c. Wireless technology is any type of operation accomplished with the use of a hard-wired connection

d. Mobile technology can travel with the user

Question 18

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What is the type of knowledge that consists of anything that can be documented, archived and codified, often with the help of IT?

Select one:

a. Tacit knowledge

b. Explicit knowledge

c. Virtual knowledge

d. Pure knowledge

Question 19

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An extranet is not available for use by a ______________.

Select one:

a. customer

b. partner

c. competitor

d. supplier

Question 20

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Intermediaries are agents, software or businesses that provide a trading infrastructure to bring buyers and sellers together. Which of the following businesses do not fall into the category of intermediary?

Select one:

a. eBay

b. Dentist

c. Car dealership

d. Travel agent